performance-io's logo in white

PIOneers Blog

All Things OnlinePerformance Marketing

Top 5 Common SEO Mistakes and How to Avoid Them

September 19, 2025

If you’ve ever wondered why your website isn’t climbing up Google’s rankings, chances are you’re making a few common SEO mistakes. The good news? They’re easy to fix once you know what to look out for. Understanding Common SEO Mistakes SEO is a continuous process of improvement, so let's dive into the top seo mistakes

Read More

Top 5 SEO Mistakes That Could Be Hurting Your Rankings

September 19, 2025

Search Engine Optimisation (SEO) is an important factor for online visibility. If a website does not follow SEO best practices, its rankings can suffer. There are many mistakes that website owners make, and these mistakes can reduce traffic and performance. This article explains the top five SEO mistakes and provides ways to avoid them. 1.

Read More

Impact of XML sitemap errors on SEO

July 24, 2023

When it comes to search engine optimisation (SEO), XML sitemaps play a crucial role in helping search engines understand the structure and content of a website. Often a sitemap can be read but has errors such as missing XML tags or contains broken links. In this article, we will explore the importance of XML sitemaps

Read More

Meet the Mavericks of Healthcare Marketing

February 23, 2023

Where do people turn to when they need health-related information? They google it. However, the performance and search engine optimisation (SEO) marketing strategies of most pharma and healthcare companies are far from effective – and often non-existent. With this drastic industry gap in mind, Matt Lowe launched performance-io as the first-ever healthcare-centric SEO agency in

Read More

Understanding Core Web Vitals – performance-io India

July 20, 2022

Core Web VitalsWhat are Core Web Vitals? Google introduced Core Web Vitals to guide developers and site owners in understanding the quality signals essential for delivering a great user experience on the web. Core Web Vitals are a set of metrics from Google that help developers understand how users experience a web page. These tools

Read More

PIO at BIBS— 5 Lessons to learn from the Legend of Indian Football: Bhaichung Bhutia

June 22, 2022

Introduction Name of the Event: Management, Life and Learning with Bhaichung Bhutiya. Organiser: Bengal Institute of Business Studies. Guest: Mr Bhaichung Bhutia. Session Inaugurator: Dr. Anindya Dutta (Principal, BIBS). Interviewer: Prof. Aniruddha Banerjee (Vice Principal, BIBS). Bhaichung’s Story Bhaichung Bhutia was born on December 15, 1976, in Tinkitam, Sikkim, and made his debut in the

Read More

performance-io's logo in white

Get in Touch

Get your 30 minute consultation

If you have any questions about us, or want to reach us, please do not hesitate to contact us or send us an email.
admin@performance-io.in

Your message has been sent, thank you.

Let's redefine SEO & performance in healthcare

Book a
consultation

Subscribe to
newsletter

Subscribe to newsletter


The reCAPTCHA verification period has expired. Please reload the page.

Our website uses cookies to ensure you to get the best experience on our website. Please accept of our Cookie Policy

Accept